Cosmetics Retailer Draws On Its History To Create Sleek Store Design
The location of Aesop's store in Soho, London, was once Henry VIII's royal park, a historical past that has been used to update the design of the outpost.
Australian cosmetics brand Aesop has opened a store in Soho, London, designed by Parisian studio Ciguë. Shelves made of enamel display Aesop’s range of products, a material that was praised by Egypt’s pharaohs, Persia’s kings and China’s imperial dynasties. It fits in well with the royal history of the area, which served for some time as a private park for Henry VIII.
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