Experts debate whether good ideas are the product of individual genius and hard work or "groupthink" and brainstorming.

One could argue that Steve Jobs’ prominence in the collective imagination of what a truly innovative business leader should think, say, and do has only strengthened exponentially after his recent demise. As it often happens in the case of similarly influential, seminal figures, the hard recollection of facts and of “what really happened” gets quickly out-shined by references to memorable, albeit often anecdotal, events in that person's life. These are the stories that tend to be told again and again until they take on the aura of myths, and as even the modern Greeks can easily attest most human beings tend to embrace myths, especially when they come wrapped in compelling narratives involving a hero.

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