Shelby.tv, the social viewing service, debuted a new iteration of their technology that syncs your tablet, TV and online network to allow interactive browsing, sharing and commenting, all with the wave of your hand.

At the Consumer Electronics Show (CES) PSFK stopped by Shelby.tv to check out some of their latest technology. We first wrote about Shelby.tv when they debuted their service–one that pulls videos from your Twitter, Facebook, Tumblr and other social network feeds to create a customize channel full of content that your friends think you would be watching–at the New York Tech Meetup last year. Their latest product “Touchplay,” allows users to sync their iPad 2 with their Apple TV in a social context. This means that through a TV users can tweet and comment about the latest YouTube video or TV show. Touchplay also incorporates nifty gesture recognition technology, which lets users sort through thousands of videos without ever touching their iPad screens.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in