Nendo designed a souvenir product for the Cup Noodle Museum in Japan.

Nendo has designed a souvenir product for the Cup Noodle Museum in Yokohama, Japan, which transforms the branded food packaging into a reusable homeware product by borrowing from traditional Japanese design methods.

The Cup Noodle Museum informs its visitors about the instant noodle product’s history and production methods through a variety of experiences. As people usually throw away the Cup Noodle packaging after eating the contents, Nendo decided to create a longer-lasting product. Inspired by traditional Japanese Urushi lacquerware design, artisans were asked to paint lacquer directly onto the ordinary packaging containers.

PREMIUM SUBSCRIPTION CONTENT
This content is available for Premium Subscribers only.
Already a subscriber? Log in