Online radio station will now be bringing concerts and additional content to web listeners providing en enhanced interaction.

Personalized online radio station has launched Pandora Presents, a dedicated landing page that will feature exclusive video content from its series of live concerts. Earlier last month, Pandora announced that it will be hosting free, live concerts to some of its listeners. These concerts were sponsored by Budweiser and aimed to connect local bands to potential fans. The attendees are picked based on the service's algorithm.

Pandora Presents currently includes content from its first concert, which showcased the American rock band Dawes, who played in Portland, Oregon. The footage mainly shows behind-the-scene snippets of the concert and candid interviews with the band members and concert-goers.

PSFK’s Premium Subscription provides access to a database of over 100,000 articles featuring new ideas, interviews, analysis and opinion on the latest innovation in brand, customer and retail experience.
Already a subscriber? Log in
(powered by Wallkit)