Apple Hires Xbox Marketing Manager To Ramp Up Gaming Initiatives [Headlines]

Apple Hires Xbox Marketing Manager To Ramp Up Gaming Initiatives [Headlines]
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Computer giant turns to gaming company to cultivate and grow their app store.

Sam McNerney
  • 6 february 2012

Apple has landed another key hire to help drive its ongoing encroachment on the handheld gaming sector, recently luring one of Microsoft’s top Xbox product managers to help head its App Store Marketing division. Apple Insider

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