Drive To Brazil’s Carnaval In A Car Powered By Facebook

Drive To Brazil’s Carnaval In A Car Powered By Facebook
technology

Three winners were selected for the road trip but they need to get 220,000 likes and comments to make it all the way.

Emma Hutchings
  • 20 february 2012

A contest held by soft drinks company Guarana Antarctica is letting three people go to Brazil’s Carnaval based on their online influence and Facebook interactions. The car they are traveling in is powered by likes and comments, converting them into the number of miles it can go and preventing the car from going any further if there aren’t enough online interactions.

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