In Brief

A creative moving image visual display captivates visitors for the brand's 125th anniversary.

To celebrate its 125th anniversary, Coca Cola transformed a 90-square-meter space in Istanbul into an exhibition that allowed visitors to be immersed in the brand. Creative agency Antilop developed the concept and used a 270-degree projection system to create moving images and lines, transforming Santralistanbul’s Galeri 1 into an interactive and mind-boggling environment.

From the video below, you can see the audience being taken through a series of visual displays, from soda bubbles and infographics, to a ski slope and a Coke inventory store.

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