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Coca Cola Transforms A Square In Instanbul Into A 3D Installation [Video]

Coca Cola Transforms A Square In Instanbul Into A 3D Installation [Video]
technology

A creative moving image visual display captivates visitors for the brand's 125th anniversary.

Yi Chen
  • 24 february 2012


To celebrate its 125th anniversary, Coca Cola transformed a 90-square-meter space in Istanbul into an exhibition that allowed visitors to be immersed in the brand. Creative agency Antilop developed the concept and used a 270-degree projection system to create moving images and lines, transforming Santralistanbul’s Galeri 1 into an interactive and mind-boggling environment.

From the video below, you can see the audience being taken through a series of visual displays, from soda bubbles and infographics, to a ski slope and a Coke inventory store.

Coca Cola

+#technology
+advertising
+Art
+branding
+coca-cola
+coke
+creative
+culture
+Design
+Electronics & Gadgets
+exhibition
+immersive
+Istanbul
+Marketing
+projection
+retail
+technology
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