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Bud Fills A Stadium To Support Local Hockey Teams For Super Bowl Ad

Bud Fills A Stadium To Support Local Hockey Teams For Super Bowl Ad
Advertising

Beer brand rents a crowd, cheerleaders and sportscasters to turn a local game of Ice Hockey into the tournament of the season.

Piers Fawkes, PSFK
  • 2 february 2012

Anheuser Busch play on the heart-strings in a flash-mob style ad for Budweiser which they plan to show in Canada during this weekend’s Super Bowl game. Ad agency Anomaly orchestrated a rent-a-crowd, cheerleaders and sportscasters to turn a local game of Ice Hockey into the tournament of the season:

Budweiser

+advertising
+anheuser busch
+Budweiser
+fitness / sport
+flash mob
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