Homeschool has debuted a new product that is more successful than its man-made counterpart.

Snowboarding company based in the Pacific Northwest, Homeschool outerwear is using Cocona technology, a natural element taken from discarded coconut shells. It is sustainable and helps in producing gear that is highly breathable. Cocona technology infuses activated carbon particles with fabric fibers to improve moister evaporation. This helps in boosting breathability and makes their product naturally odor resistant.

Check out the video below for a demo of the product in action:

Why Breathability Matters from Homeschool Snowboarding on Vimeo.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in