Triple Pundit: Can Nike Save The Planet With Waterless Dyeing?

Triple Pundit: Can Nike Save The Planet With Waterless Dyeing?
Retail

The sportswear brand teams with Dutch company, DyeCoo, to try to reduce pollution.

Sam McNerney
  • 14 february 2012

I wrote about the innovative, waterless dyeing technique pioneered by a Dutch company, DyeCoo in August last year. It appears that Nike liked the look of this technology and will now be working with the company to reduce water use. The technique uses recycled carbon dioxide to dye synthetic fibers and uses absolutely no water.

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