Former MySpace Bigwig Creates Subscription-Based Clothing Kits For Growing Kids
Wittlebee automatically ships you a customized box of children's essentials each month.
Wittlebee is a newly-launched start-up from former MySpace employee Sean Percival that offers subscription-based clothing kits for children. The membership service automatically ships you a box of eight items for $39.99 a month. As your child grows, so do the sizes of clothes you receive, from newborn up to 5 years old.
When you sign up, you fill out a personal “style profile” by telling Wittlebee a bit about yourself and your child, such as your preferences in color, style and sizes. Then each month you will be sent a customized box containing clothing essentials (onesies, t-shirts, leggings, socks, etc) meant to supplement the items your child already has. The new clothes are yours to keep, from brands like American Apparel and Cottonseed. Percival said: