Supermarket hopes newly developed containers will keep tomatoes and avocados fresh for longer.

This article titled “Tesco trials new packaging to reduce food waste” was written by Rebecca Smithers, consumer affairs correpondent, for on Tuesday 7th February 2012 13.00 UTC

Tesco is the latest supermarket to trial new packaging that will keep fruit and vegetables fresher, in a bid to reduce food waste.

It will become the first retailer to see how the packaging performs in prolonging the freshness of tomatoes and avocados – produce that triggers the highest wastage in the food industry. Tesco estimates the new packaging could lead to a potential saving of 1.6m packs of tomatoes and 350,000 packs of avocados every year. If successful, it could be rolled out across 80% of the varieties of tomato it sells.

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