This Week In Brand Strategy & Marketing
PSFK curates some of the strategy, digital and creative advertising news catching our attention.
We’re back with our weekly recap of the interesting and inspiring, with a particular eye for what shifts and ideas brands should be tracking, evaluating and acting on. This is a collection of some standout business strategy, brand-building and digital media stories catching our attention.
Discussions Shaping Strategy, Creativity & InnovationExpectations, Network Effects and Platform Pricing How Pinterest is Changing Website Design Forever The Secret Structure of Great Talks (Nancy Duarte at TED) Telling the World’s Stories to Promote Change (Insights for organizations looking to motivate change) What Professional Designers Can Learn From the DIY Crowd (on the lessons of disruption to established practices) Kickstarter and Doublefine: A Seismic Shift? (Insights on creating participation and engagement among a community of early-moving backers) Business Meetings Are Making You Dumb Why Flexible Hours Inspire Performance
Notable Ideas: New Products, Platforms and Projects