826 National Collaborates With Graphic Designers To End Youth Illiteracy
Sappi Fine Paper creates a journal inspired by the educational storefronts as part of their series, The Standard.
Fine paper company Sappi has created an ongoing educational series titled The Standard. Their journals are limited edition prints that ironically, express the various limits of print design itself. Their 5th journal
shows designers how the creative use of special effects can make a printed piece dimensional, tactile, intriguing and sometimes interactive… To illustrate that print and digital are increasingly intertwined and mutually supportive, the Standard #5 provides a dazzling example of augmented reality (AR) technology.
Their fifth journal, titled Special Effects, is inspired by 826 National, a network of nonprofit organizations dedicated to bettering youth literacy and writing and will be sold exclusively through 826 stores and at Sappi events. The magazine’s content was created by established graphic designers, as well as the 826 community.
Check out the video below to get the whole story:
Special Effects not only presents a visually impactful experience on print techniques (inspired by 826 National’s storefronts) but they also take into consideration technology like augmented reality and QR codes, which are ways to expand print experiences. The publication sells for $25 and comes with a poster an will be supported by 826 National’s upcoming events across the USA.