Apple’s Lead Designer Reveals The Secrets Behind Products & Processes

Apple’s Lead Designer Reveals The Secrets Behind Products & Processes

Jony Ive shares insights about the company's design values and rules in a recent Q&A.

Emma Hutchings
  • 14 march 2012

Sir Jonathan (Jony) Ive, Apple’s senior vice president of industrial design, was the focus of a recent Q&A with the London Evening Standard where he talked about Apple’s design process. Wired has picked out the 5 most interesting insights from the company’s lead designer:

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.