Check Facebook In Your Ford With Voice Commands

Check Facebook In Your Ford With Voice Commands
technology

Integrating social media into vehicles could provide users with a more connected yet safer driving experience.

Yi Chen
  • 2 march 2012

Automaker Ford is looking to integrate Facebook with its popular voice-controlled SYNC software currently featured in the newer models. This function will allow users to look up an event location, see who’s attending, and even check-in to the event upon arrival. Julius Marchwicki, Product Manager at SyncApp Link, explains that it’s about “extending the things you do in your digital life” and making it safe and easy to access while driving. “We know that taking your hands off the wheel or your eyes off the road is where you can get into a bad situation,” Marchwicki stated. “Voice in a vehicle is the natural and safe way to be able to interact with it. And having conversations with your vehicle is not too far off.”

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.