Laser Cut Sushi Seaweed Highlights Traditional Japanese Design [Pics]

Laser Cut Sushi Seaweed Highlights Traditional Japanese Design [Pics]
technology

I&S BBDO Tokyo create patterned nori (seaweed) for Umino Seaweed, to help boost revenue after the Japanese tsunami.

Emma Hutchings
  • 22 march 2012

I&S BBDO Tokyo designed original nori (seaweed) for Umino Seaweed in Japan, to help the company recover after last year’s tsunami. Their project fuses traditional Japanese design and laser cutting to convey classic brand heritage and a positive hope for the future.

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