Young Designers Give The ‘Made in China’ Moniker A MakeOver

Young Designers Give The ‘Made in China’ Moniker A MakeOver
Design

Can small businesses change the reputation many associate with the 'Made in China' label?

Plus Aziz
  • 12 march 2012

Independent designers Huishan Zhang and Marsha Ma set out to recast “Made in China” as an indicator of high-quality fashion, building their brand equity in Paris and choosing only to work with fabrics suppliers in small quantities. Both designers trained in London at Central Saint Martins and have developed different styles of work.

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