Order McDonald’s Through Your Car’s Navigation System

Order McDonald’s Through Your Car’s Navigation System
Innovation

the fast food company is testing a new fast food ordering system in Japan that will cut down drive-thru waiting times.

Emma Hutchings
  • 2 march 2012

McDonald’s in Japan is testing a new way to connect consumers to merchants and POS systems in an effort to reduce their ordering and waiting times. Using the country’s real-time traffic data and information network ITS, the McDonald’s menu will be transmitted to car navigation systems and consumers will be able to place orders with the touchscreen and pay through an ITS-compatible device.

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