Cashmore's site, Mashable, is one of the net's hottest properties and he will become very wealthy if the Time Warner deal goes through and CNN purchases his blog.

This article titled “How Mashable turned Pete Cashmore from internet playboy to CNN target” was written by Josh Halliday, for guardian.co.uk on Monday 12th March 2012 16.12 UTC

He is the internet wunderkind whose technology news website grew into a multimillion-dollar blogs empire from his parents' home 18 miles outside Aberdeen. Yet most Brits would struggle to recognise Pete Cashmore's name.

Cashmore founded Mashable in 2005 as a side-project to document the rise of internet giants such as Facebook, YouTube and Myspace, then the world's most popular social network.

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