Peugeot’s Pinterest Jigsaw Puzzle Sends Fans On A Hunt For The Pieces

Peugeot’s Pinterest Jigsaw Puzzle Sends Fans On A Hunt For The Pieces
technology

Car manufacturer creates an engaging and clever social media campaign where users must find missing images on pinboards.

Yi Chen
  • 20 march 2012


To make the most of the latest Pinterest craze, French car manufacturer Peugeot is running a clever marketing campaign on the social media site. Peugeot Panama has created a series of boards that reads like an advertisement to showcase its newest models like the Boxer, the 107, and the 3008. Some of the boards are missing images and once the five pictures are found, pinned, and pieced together, they reveal a car model.

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