In Brief

The first video in a series by startup Percolate, explores the act of sharing and filtering content on the internet and how people's initial curiosity sparked an entire online movement.

The internet is growing and shifting at a pace that is almost too fast to track. As a result of this rapid forward race–and the subsequent creation of massive amounts of information–a greater emphasis is being placed on managing, sifting and selecting the most relevant, interesting, creative content out there. This is the era of curation, and of software platforms that help manage this info boom.

Percolate, a new platform that has been created to help brands and individuals manage and share content, is making waves in the space. Co-Founder, Noah Brier, shares his thoughts on why curating is on everyone’s mind:

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