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Burger King Immortalizes Its Cheeseburger In Eyeshadow

Burger King Immortalizes Its Cheeseburger In Eyeshadow
Advertising

The world-famous burger chain creates an imaginative tribute to their prized item on a model's face.

Don Michael Acelar De Leon
  • 2 april 2012

Burger King’s latest foray into visual advertising introduces a new wave of possibilities for using makeup and other cosmetics to promote a brand or service. The above image, attributed to Burger King Netherlands, features an artistic rendition of a cheeseburger onto a woman’s closed eye.

A closer look reveals that the contours of the model’s eyes perform specific representations of the burger; for instance, the lid serves as the burger bun, the eyelashes are painted green for the lettuce, while the lower eyelids are colored with dashes of yellow, red, and brown to render the cheese, tomatoes, and burger patty, respectively.

Burger King Netherlands

 

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