Is the social network just after another chunk of the world's visual memory, asks Guardian head of photography Roger Tooth.
This article titled “Instagram: what is Facebook getting for $1bn?” was written by Roger Tooth, for guardian.co.uk on Tuesday 10th April 2012 08.51 UTC
In my job I guess it's unsurprising that I keep hearing things about photography. “Facts” like half of all pictures ever taken were taken in the past 12 months. Could that be true? It might be if some people are taking pictures of every meal they eat. A colleague talking to a fellow guest at a wedding, who was sporting the brand new Canon 5Dmk3 costing £3,000 — was he a pro photographer? Oh no, he just wanted the best for his photographs. $1bn for Instagram.