How Family And Friends Converge Online To Support Individual Health Goals

How Family And Friends Converge Online To Support Individual Health Goals

Examples of web health platforms that open up the goals of one person to the support of their network to help improve the chances of successful completion.

Timothy Ryan, PSFK Labs
  • 7 april 2012

After analysis of hundreds of data points collected around the modern family experience, the PSFK consulting team recently noticed that platforms are opening up personal goals to the support of family and friends, turning individual challenges into collective accomplishments. Through incentives and reward structures, these platforms provide individuals a way to track their progress and share it with their loved ones. With this added motivation, individuals may feel more supported in achieving their health goals.

Below are the examples we came across in our research that supported the theme ‘Family And Friends Meet In Supporting Individual Health Goals.’


Superbetter Allows Family And Friends To Support Individual Goals


Healthrally Enables Users To Get Healthy With Friends


Stickk Puts Money On The Line To Motivate Personal Well-Being


Fitness Bracelet Aims To Make Fitness Fun And Social

+fitness / sport
+Market Research
+Sports & Fitness

Capsule Is Reimagining The Pharmacy As A Patient-First Experience

Consumer Goods Yesterday
Fashion Yesterday
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