Pinterest has done for brand ambassadors what WordPress has done for journalists. It has given a platform for anyone to publicly align themselves with a brand, a look or an experience.

Pinterest is the new black. The new white. The new kid on the block. And predictably the topic of much discussion at Fluxx Towers. There are lovers, loathers and little in between apart from the very odd cultural snob heathen who rejects any form of socialized media. But actually the space that Pinterest can largely call its own is that of recommendation destination. It’s a virtual pinboard where you can curate and share the things you covet. Bowing down to the basic principals of the “social” scene – focusing on the likes, the loves, the positives of our aesthetic world. It visualizes your individual style guide to anyone who’s interested.  Pinterest is the living embodiment of a picture paints a thousand words.

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