Samuel L. Jackson & Zooey Deschanel Plug Siri In New Ads
The Oscar-nominated actor teams up with America's favorite doe-eyed ingenue in Apple latest ads, which went to air on US television this week.
Samuel L. Jackson & Zooey Deschanel are featured in the new series of ads running on US television this week, promoting Apple‘s voice-controlled iPhone assistant Siri.
A staple feature of the iPhone4S, Siri is reportedly still in beta testing — meaning there are a few glitches still being refined. The ads are an unusual move for the US consumer electronics corporation, who don’t commonly use celebrity endorsements to promote their products.
Watch the ads below:
To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.
A talk from Scott Bedbury at PSFK 2017 stresses the importance of transparency in a country that has fallen prey to “alternative facts”