Urban Hacktivist Turns Rotating Street Ads Into A Carousel [Video]

Urban Hacktivist Turns Rotating Street Ads Into A Carousel [Video]

Florian Riviere transforms a streetside advertisement pole into an installation for kids to enjoy.

Emma Hutchings
  • 30 april 2012

Urban hacktivist Florian Rivière, whose previous interventions include placing hurdles on sidewalks, making pigeon traps using baguettes, and adding basketball hoops to signposts, has transformed a streetside advertisement pole in Berlin into a carousel of shopping carts. Three carts are attached to the rotating pillar and, as shown in the video below, parents can place their kids in them for a quick ride:

Florian Rivière

+fitness / sport
+public spaces
+urban design

More in Entertainment


Adobe Prototype Improves How Immersive Content Is Edited

The Project #SonicScape prototype helps editors work with 360-degree footage and audio

20 October 2017

Performers Turn A Kia Car Into A Musical Instrument

A video for the auto company's new Rio aims to show how a small car can do big things

18 October 2017

The Latest


To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.

October 18, 2017

Bobby Jones, Chief Marketing Officer at Peace First and co-author of Good Is The New Cool, shares his guidelines for marketing to a new generation of socially conscious consumers

September 27, 2017
No search results found.