Turn Your Foursquare Check-Ins Into Jewelry With 3D Printing
Meshu let's anyone turn their own memorable experiences into unique geometric shapes to be worn as jewlery
How would you like to wear a visualization of all the places you have traveled? Or maybe just a necklace designed from destinations that hold a sentimental value to you? Meshu, a new jewelry start up, gives offers the ability to do just that.
The initiative, started by data visualizer Sha Hwang and interaction designer Rachel Binx lets anyone select a series of places either arbitrarily or from plugged-in Foursquare data to generate wearable jewelry. Chosen locations are then triangulated on a map to produce an intricate geometric shape. The shape is then transformed into earrings or a necklace using 3D printing or lasercutting technology.
3D printing coupled with visualized location data offers the possibility of clothing and accessories that are not simply made on demand to fit a body type but hold a more sentimental or personal value. They become representative of a memory or experience embodied, more than just ephemerally, within the physical structure of an object. Imagine wearing a roadtrip across the country around your neck or perhaps a honeymoon or even all the places you have lived.
The jewelry is made from a range of materials such as wood, acrylic, nylon and silver. They come in black, grey, amber or blonde, depending on the material used.
To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.
Bobby Jones, Chief Marketing Officer at Peace First and co-author of Good Is The New Cool, shares his guidelines for marketing to a new generation of socially conscious consumers