StrawberryFrog creates a chilling campaign to bring awareness to the plight of young Indian girls.

This year, more than 1 million girls in India will disappear, victims of infanticide, sex slavery, and child labor.

Last year, the same thing happened. And next year, it will happen again.

In the strongly patriarchal society of India, girls are often discriminated against and treated like 2nd class citizens, abused and neglected, or worse, forced into child labor or sold into slavery.  But, if a girl is given the opportunity to receive an education, she has a chance to become viewed as a valuable member of society–however, all too often, girls never get this chance.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in