Grammy award-winning producer explains to PSFK his five favorite examples of best-in-class customer experience.

In our digitally infused world, more and more companies seem to opt for the click over the human touch. At PSFK, we believe that personal service still is critical in creating a differentiated experience. To investigate this theme further, we’re running a series of interviews with experts. We asked music mogul Jermaine Dupri to make a list for us of five great service experiences he cherishes. Jermaine Dupri is a Grammy award winning producer, artist, writer, and CEO of So So Def Recordings and Global 14. Here are Jermaine’s five favorite examples of excellent service:

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