The fashion brand has launched 'Choo 24:7 Stylemakers' for users to submit images illustrating their personal style.

Jimmy Choo has made the leap into street style with the launch of ‘Choo 24:7 Stylemakers‘, an interactive microsite with an image gallery showcasing fans wearing Jimmy Choo across different time zones and at different times of the day.

Fans and photographers are invited to submit their street style images and a selection of the best are uploaded onto the site and shared internationally. The site “responds to the growing interest in street style photography and the social aspect of sharing fashion and style imagery”.

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