Natural Juice Campaign Grows Fruit In The Shape Of Their Drink Boxes [Video]

Natural Juice Campaign Grows Fruit In The Shape Of Their Drink Boxes [Video]
Advertising

A unique and interesting marketing strategy to promote an 100 percent fruit beverage.

Yi Chen
  • 22 may 2012


Brazilian juice company Camp Nectar appointed AGE Isobar to demonstrate that its products use ‘all natural’ ingredients. The ad agency came up with a clever idea to naturally grow fruits such as guava, orange, and lime, into the shape of Camp Nectar juice boxes.

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