Land Rover’s Edible Survival Guide Will Keep Drivers Alive In The Desert
Car company creates a book explorers can eat that also gives car owners tips about terrain, shelter, and wildlife.
Did Land Rover take a cue from survival guy Bear Grylls?
In an effort to ensure that their adventure-loving drivers remain safe on all of their off-roading excursions, Land Rover has created a ‘Survival Guide.’ Distributed as a manual supplement in Dubai, the survival guide lets passengers know what to do in case they find themselves stranded in the Arabian Desert.
Now Track More Ideas
- Interview: How Genesis Uses Instagram To Reach The Next Generation Of Luxury Consumers
- Lyft Local Campaign Supports New Yorkers Affected By L Train Shutdown
- Acura Lets Fans Design Their Own Car On Instagram Stories
- Aston Martin And Waldorf Astoria Offers Guests Luxury Car And Hospitality Experiences