Land Rover's Edible Survival Guide Will Keep Drivers Alive In The Desert
Car company creates a book explorers can eat that also gives car owners tips about terrain, shelter, and wildlife.
Did Land Rover take a cue from survival guy Bear Grylls?
In an effort to ensure that their adventure-loving drivers remain safe on all of their off-roading excursions, Land Rover has created a ‘Survival Guide.' Distributed as a manual supplement in Dubai, the survival guide lets passengers know what to do in case they find themselves stranded in the Arabian Desert.
The guide was created by Y&R Dubai to ‘promote the classic adventurous spirit of Land Rover owners' and acts as an all-in-one emergency kit: