Britons are increasingly watching television on-demand, especially among the 18-24 demographic.

On-demand TV viewing is on the rise in Britain, with the 18-24 demographic seeing the highest propensity to watch TV on-demand- 41% of 18-24 respondents claim the majority of their TV viewing is non-linear- and mostly on laptops. Telegraph

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in