Projected Retail Displays Translate Online Shopping Into The Real World

Projected Retail Displays Translate Online Shopping Into The Real World
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Perch Interactive's projections surround real-world products with information such as reviews and stock information like available sizes and colors.

Dylan Schenker
  • 3 may 2012

Shopping online in many ways is both a more robust and dynamic experience. We have at our finger tips search engines & recommendation engines, user and expert reviews and filters. There is a curatorial context by which to consider purchases more in depth doesn’t exist in the real world. Perch Interactive is fixing that with their projected interactive displays that fuse the digital novelty of online shopping with the more tangible retail experience.

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