Will Coke Or Pepsi Win The Social Cola Wars? [Headlines]

Will Coke Or Pepsi Win The Social Cola Wars? [Headlines]

With consumers 55% more likely to recall ads with social media components, the two beverage brands look to social media to better connect with fans.

Allie Walker
  • 1 may 2012

The latest arena for the Coke vs. Pepsi battle is in social media; Pepsi is launching ‘Pepsi Pulse,’ a pop-culture hub on Pepsi.com, today, while Coke recently announced a partnership with Spotify. USA Today

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