Volkswagen Turns Crowdsourced Hover Car Concept Into A Viral Video [Video]

technology

See the levitating vehicle get test driven in China.

Yi Chen
  • 14 may 2012


In 2011, Volkswagen launched its People’s Car Project in China, which asked everyone to submit innovative vehicle ideas. Over 33 million people visited the site and 119,000 ideas were submitted. Three concepts were picked as winners, including the Music Car, the Hover Car, and the Smart Key. Recently, the Hover Car was turned into a video that simulated how the vehicle would look, drive, and function. The clip has received thousands of views within a few days and has gone viral internationally.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.