Louis Vuitton Designs Origami Invitations For Osaka Store Opening [Pics]
The luxury brand asked Italian designers Happycentro to produce a specialty card for their new Japanese outpost.
Italian design studio Happycentro were recently asked to design and produce an invitation card for the opening of Louis Vuitton‘s new location in Osaka, Japan. They decided to combine the “precision and pureness” of the traditional art of origami with their passion for special printing techniques, creating an object using the timeless technical crafts. Click through to see pictures of the invitation and watch the video below to view the printing process:
To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.