The Conrad Hotel surprised their Twitter followers with gifts to help enhance their festival experience.

The Tribeca Film Festival is a huge, 12-day long event with an even bigger cachet- heralded as one of the most esteemed international film festivals in the world, the 2012 festival attracted an estimated 380,000 people. The highly touted event featured 400 screenings of nearly 150 films. Brands line up to reach the festival's ‘audience of entertainment savvy tastemakers; engaged consumers with high disposable income'– the 2012 festival attracted an impressive 60 sponsors.

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