In an article brought to you with the help of Intel, PSFK looks at how even though Olympians are the world's most physically gifted athletes, some may have an advantage by training with innovative gadgets and programs.

The 2012 London Olympics are poised to be the most tech-forward Summer Olympic games. During the 2008 Olympics in Beijing, 108 world records were set–until those games, only an average of 22 records had been broken at Olympic games. Why the massive increase in Beijing? Advances in technology. In the four years since Beijing, the world has seen even greater innovations in this sector– in 2008, Facebook and Twitter were still in their infancy, the iPhone was in its first generation, and being able to make a payment through NFC technology was just a dream.

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