PSFK explores the future of large scale stores in this illustrated scenario featured in the latest Future of Retail report.

In PSFK's latest Future of Retail report, we present several use-case scenarios that showcase a potential future retail experience for different business verticals.  Leveraging the trends uncovered during our research, the PSFK Consulting team have illustrated ways that these trends might manifest in the near future. The following illustrated scenario is one of five featured in our latest report and shows how big-box retailers can create more personalized, curated and authentic retail experiences beginning even before the customer arrives at the store and that continue even after a purchase has been made.

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