menu

Why Burberry’s ‘Made In Britain’ Tagline Is A Lie [Headlines]

Advertising

How luxury brands often escape criticism from consumers when they move production facilities to China.

Allie Walker
  • 20 july 2012

Burberry touts itself for being an iconic British brand, but nearly all of its production is done in China- how does the brand escape criticism from consumers? Guardian

+advertising
+Asia
+burberry
+china
+Fashion
+Finance & Money
+Headlines
+Luxury
+luxury brands
+production
+retail
+UK
+Work & Business
Trending

PSFK 2017 Conference Interview: Human-Centered Design Is The Key To Future Consumers

Arts & Culture
Debriefs
PSFK EVENTS
Retail Yesterday
Advertising Yesterday
No search results found.