With such high prices and no passwords required to purchase while playing a game- should the government or Apple set policies to safeguard kids?

The game TinyZoo asks kids to continue playing by buying ‘zoo bucks'

This article titled “Is regulation required to stop IAP abuse in apps for kids?” was written by Stuart Dredge, for guardian.co.uk on Monday 9th July 2012 14.04 UTC

A year on from the first high-profile controversy around children and in-app purchases (IAP) in apps – the Smurfs' Village game on iOS – some elements of the apps industry still haven't learned the lessons.

That game's developer has just released a Shrek game that offers a £6.99 IAP at the end of its tutorial – within the 15-minute window which, for parents who have not changed their default settings, means children won't have to enter a password in order to buy.

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