Burberry Takes Over Weather Channel To Livestream London Weather Alerts

Burberry Takes Over Weather Channel To Livestream London Weather Alerts
technology

The fashion brand is providing all advertising on the Channel's global iPhone and iPad apps, and has placed digital billboards around cities featuring images and updates.

Emma Hutchings
  • 10 august 2012

In a continuation of its ‘weather’ campaign and to capitalize on the British obsession with weather, Burberry has launched summer ads on digital billboards, social media platforms, and the Weather Channel’s iPhone and iPad apps.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.