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Fashion

ASICS Is Using Microwaves To Make Custom Shoes

The brand has thinks it has found a faster, cheaper way of putting together custom sneakers

16 October 2017
Fashion

Theory Has Developed An Environmentally Responsible Collection Of Wool Suits

The fashion brand's Good Wool is made from premium, traceable wool woven at an Italian mill

16 October 2017

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To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.

October 18, 2017
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Bobby Jones, Chief Marketing Officer at Peace First and co-author of Good Is The New Cool, shares his guidelines for marketing to a new generation of socially conscious consumers

September 27, 2017
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