Monster's new headphones integrate music sharing into the product design.

Monster has quickly built its reputation beyond home entertainment equipment through a series of highly successful collaborations (notably with Beats Audio and Apple) that have solidified it as a fashionable electronics brand.

The company is now focusing on a partnership with media conglomerate Viacom to launch a new pair of headphones which enables listeners to plug into each other’s sets to share/listen to music through a ‘buddy jack.’ The headphones also have cellphone control features and users can follow the  Twitter buzz around the product using the hashtag #INMYDNA.

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