Zappos Turns Pinterest Into A Personal Shopping Tool
Get recommendations on products to buy based on friends' and celebrities' pins.
Zappos recently launched an experimental website app that analyzes the ‘pins’ on someone’s Pinterest boards, using the information to recommend products on the Zappos online store- just like a personal shopper. The site, ‘PinPointing,’ allows the shopper to bring up items posted by someone on Pinterest and generate a list of related products available at Zappos.com. Users can search for boards created by friends, celebrities, or brands.