The prescription substance is capitalism's ultimate pill, dulling your personality levels and optimizing your productivity.

This article titled “Speed and the city: meet the Adderall-addled adults of New York” was written by Arwa Mahdawi, for guardian.co.uk on Friday 12th October 2012 13.15 UTC

New Yorkers, it's fair to say, have something of a reputation. They're brusque and they're brash and they will trample you with their ambition. But it's not something in the water that makes them like this; it's something a lot of them are swallowing with expensive bottles of Smartwater. It's Adderall.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in